Privacy Policy

1. Who We Are

Journeyman Digital ("we," "us," or "our") operates the website journeyman.digital and provides paid media, lead generation, affiliate marketing, and related digital marketing services to businesses.

For the purposes of EU data protection law (GDPR), Journeyman Digital is the data controller responsible for your personal data. For questions about this policy or your data, contact us at tom@journeyman.digital.

2. Data We Collect

We collect the following categories of personal data:

Information you provide directly

• Full name
• Email address
• Business name and website
• Phone number (if provided)
• Any other information you share when booking a call or contacting us

Information collected automatically

• IP address and approximate location
• Browser type and version
• Device type and operating system
• Pages visited and time spent on site
• Referring URL (how you found us)
• Click behavior and interactions on the site

3. How We Collect It

We collect personal data through the following means:

• Newsletter signup forms on this website
• Call booking forms via Google Calendar scheduling
• Direct communication via email or Telegram
• Cookies and tracking pixels placed on your browser when you visit the site (see Section 5)
• Analytics tools that collect behavioral data automatically

4. Why We Collect It

We process your personal data for the following purposes and on the following legal bases:

To send you marketing communications (Consent)

When you subscribe to the newsletter, you consent to receiving emails about paid media, digital marketing strategies, and updates from Journeyman Digital. You can withdraw this consent at any time by clicking "unsubscribe" in any email.

To manage business inquiries and call bookings (Legitimate Interest / Contract)

When you book a call or reach out directly, we process your contact information to respond to your inquiry and manage our business relationship.

To improve our website and understand our audience (Legitimate Interest)

We use analytics data to understand how visitors use the site, which pages are most useful, and how to improve our content and services.

To run retargeting and marketing campaigns (Consent)

Tracking tools like the Facebook Pixel and Google Analytics may be used to build audiences for advertising and to measure the effectiveness of campaigns. Where required by law, we obtain consent before placing non-essential tracking cookies.

5. Cookies & Tracking Technologies

We use cookies and similar tracking technologies on this website. These include:

Essential cookies

Necessary for the website to function. These cannot be disabled.

Analytics cookies

We use Google Analytics to collect anonymous data about how visitors use this site, including pages viewed, session duration, and traffic sources. Google may transfer this data to servers in the United States. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

Marketing & retargeting pixels

We use the Meta (Facebook) Pixel to track visitor behavior on this site and to enable retargeting advertising on Facebook and Instagram. This pixel may collect your IP address, browser information, and pages visited, and may match this data with your Facebook profile if you are logged in. You can manage your Facebook ad preferences at facebook.com/adpreferences.

We may also use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns.

6. Third-Party Services

We use the following third-party services which may process your data:

• Google Analytics – Website analytics (Privacy Policy)
• Meta / Facebook Pixel – Advertising and retargeting (Privacy Policy)
• Google Ads – Advertising and conversion tracking (Privacy Policy)
• Google Calendar – Appointment scheduling (Privacy Policy)
• Email service provider – Newsletter delivery and list management
• Telegram – Direct messaging if you choose to contact us there (Privacy Policy)

Each of these services has its own privacy policy governing how they handle data. We encourage you to review those policies.

7. Data Sharing & Disclosure

We do not sell your personal data. We do not share your personal information with third parties except in the following circumstances:

• Service providers who process data on our behalf (e.g., email platform, analytics tools) under appropriate data processing agreements
• Legal obligations – where required by law, court order, or governmental authority
• Business transfers – in the event of a merger, acquisition, or sale of business assets
• With your consent – in any other case where you have explicitly consented

Where data is transferred outside the European Economic Area (EEA), we ensure appropriate safeguards are in place, including Standard Contractual Clauses where required.

8. Data Retention

We retain your personal data only as long as necessary for the purposes it was collected:

• Newsletter subscribers – Until you unsubscribe or request deletion
• Business inquiry data – Up to 3 years from last contact
• Analytics data – As configured in our analytics platform (typically 14-26 months)
• Cookie data – Per the cookie expiry periods set by each service

When data is no longer needed, it is securely deleted or anonymized.

9. Your Rights (GDPR)

If you are located in the EU, EEA, or UK, you have the following rights under the General Data Protection Regulation (GDPR):

• Right of access – Request a copy of the personal data we hold about you
• Right to rectification – Request correction of inaccurate or incomplete data
• Right to erasure – Request deletion of your personal data ("right to be forgotten")
• Right to restrict processing – Request that we limit how we use your data
• Right to data portability – Receive your data in a structured, machine-readable format
• Right to object – Object to processing based on legitimate interests or for direct marketing
• Right to withdraw consent – Where processing is based on consent, withdraw it at any time without affecting prior processing

To exercise any of these rights, contact us at tom@journeyman.digital. We will respond within 30 days. You also have the right to lodge a complaint with your local data protection authority.

10. California Privacy Rights (CCPA)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

• The right to know what personal information we collect, use, and disclose
• The right to request deletion of your personal information
• The right to opt out of the sale of your personal information (we do not sell personal data)
• The right to non-discrimination for exercising your privacy rights

To exercise your CCPA rights, contact us at tom@journeyman.digital.

11. Children's Privacy

This website is not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe we have inadvertently collected data from a minor, please contact us and we will delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we do, we will update the "last updated" date at the top of this page. Where changes are significant, we may notify newsletter subscribers by email.

Continued use of the website after changes are posted constitutes your acceptance of the updated policy.

13. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, contact us at:

Journeyman Digital
Email: tom@journeyman.digital

We aim to respond to all data-related requests within 30 days.